The Best Video Email Marketing Practices

The Best Video Email Marketing Practices

Although adding videos to your emails directly is a clever technique, it does not always work. When going for video email marketing, it is smart to consider your goals before you hit the ‘tee’ shot. There will be times where

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The Ultimate Guide to Scripting Video Emails for Sales Engagement

The Ultimate Guide to Scripting Video Emails for Sales Engagement

Video email marketing is a powerful marketing technique and a tool that is known for its power to increase sales. (more…)

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Embedding Videos in Emails

Embedding Videos in Emails

If you have been using videos as a part of your marketing activities, you already know how powerful they are. Research shows that people tend to stay on a page with video three times more than they would on a

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Effectiveness of E-Cards in B2B Communication

Effectiveness of E-Cards in B2B Communication

Business greetings cards offer a non-formal yet effective way of keeping in touch with your business partners and associates. They are useful for reminding other companies and businesses about how you worked together in the past and still wish them

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Tips for Effective Email Marketing

Tips for Effective Email Marketing

Have you ever longed for responses to your emails only to see there aren’t any? Such a situation makes you think if the readers have even opened your email or just deleted it without seeing or right after opening. (more…)

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When to Use Email Marketing

When to Use Email Marketing

Email marketing is a key marketing technique used by consumer marketers for years. It became of part of marketing campaigns amid the 1990s and has been ruling the marketing world since then. (more…)

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6 Ways Email Marketing Can Help Your Business

6 Ways Email Marketing Can Help Your Business

Numerous businesses today are using email marketing to convey their marketing messages to the world. The most popular email marketing tools include newsletters and e-zines. Other techniques include special email promotions, daily deal emails, solo blasts, advertisements, follow up sequences,

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Bring Your Marketing Strategy to Life with GIF Images

Bring Your Marketing Strategy to Life with GIF Images

The GIF stats collected every day are phenomenally improving. According to the Giphy’s 2016 State of the GIF report, over 1 billion GIFs are served and over 100 million people see GIFs. (more…)

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How Email Marketing Works for Your Small Ventures

How Email Marketing Works for Your Small Ventures

Brands today use email marketing to reach new leads and keep the audience engaged. However, a lot of businesses think this technique is only for industry giants and big businesses that have no budget constraint. (more…)

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Video Email Marketing – How Do You Get Them to ‘Click’

Video Email Marketing – How Do You Get Them to ‘Click’

We already know the benefits of video email marketing.  We are also aware that adding videos in emails is not a difficult thing - the real challenge is to make your readers open the email and watch the videos till

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